Key Partners:
Farmer network – help provide supplies Trunk companies – rent 100s of 10-ton trucks to deliver supplies to rural areas Rural Field Officers (for every 200 farmers) – provide training every two weeks |
Key Activities: Delivering resources within walking distance of each farmer Training farmers to use seed/fertilizer properly Storage of produce Market economy training (Offer crop storage solutions and tech about market fluctuations to maximize crop sales) |
Value Proposition:
To aid farmers in improving their harvest (by providing knowledge and supplies) so that they can pull themselves out of poverty, and eradicate poverty and hunger in their communities. When farmers become more productive they climb out of poverty, feed their communities and reduce environmental land pressure. |
Customers Relationships:
Currently serving ~800,000 farmers Plan to serve (2020) ~1 million farm families with more than 5 million people in those families Produce enough food to feed another 5 million |
Customer Segments:
Farmers in Kenya, Rwanda, Burundi, Tanzania, Uganda, Malawi Farmers families Neighbors/ communities – people in these developing countries |
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Key Resources:
Farmers Donors (companies, non profits, government) Rural Field Officers Truck Drivers – Truck renting companies |
Channels:
Hands on/face to face contact through delivery service of supplies and trainings by rural field officers every two weeks Pursuing collaboration with government and private sector to broaden reach |
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Cost Structures:
Farming supplies Rural Field Officers Warehouses where supplies are stored and delivery of these supplies to the farmers |
Resume Streams:
Asset-based loans (covers 75% of costs)
Outside funding – donations
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