Concept of Operations

List the top 20 questions your team needs to answer to advance the venture forward. Categorize the questions if necessary.

1. How do you incentivize UHWs to participate in the Ukweli screening program?
2. How do you plan on finding ways to sell/distribute more test strips?
3. Where do you plan to get more funding from?
4. How can we strategically collect data from the PHUs?
5. How do you establish trust with the communities you deserve? 
6. What kind of data are we collecting to convince other donors that this venture is successful?
7. How can we further understand the healthcare system in Sierra Leone in order to implement our product?
8. How can we make Ukweli self-sufficient?
9. How can we implement a marketing strategy that will be effective in Sierra Leone’s culture?
10. Is there any additional information that could be added into the CHWs training to make Ukweli more successful?
11. What are some of the risks of this venture and how can we avoid them?
12. What are some prominent marketing strategies in Sierra Leone?
13. What is the future of this venture?
14. How much additional funding will we require?
15. How can we efficiently utilize additional funds?
16. How will these test strips impact the healthcare system as a whole?
17. What can we do during our fieldwork to advance our venture?
18. What are other ways we can measure our success as a team, besides tangible numbers?
19. What is some additional data we can collect that would be beneficial to our project?
20. How can we spread our project into other regions of the country?

Develop and Visualize the Theory of Change (Logic Model) for your venture.

https://docs.google.com/document/d/1BDQJMfXE4NABMsz5lIZmn9t3ZIM9-Ot9VBU9Mzrf7P0/edit

The Ukweli Logic Model is in link above.

Develop a M&E plan for your venture.

Source: https://lu.maps.arcgis.com/apps/dashboards/e685f1c643c34e69b3a5985f29d22d0f

	Indicator	definition	Baseline	Target	Data source	Frequency	responsible	reporting
Goal	number of test strips sold	Number of boxes sold Number of PHUs onboard	500 boxes with 10 strips  56 PHUs	A consistent number	Distribution managers	Every six months	Distribution managers	Distribution managers
Outcomes	number of women screened	number women who get screened for UTIs and Preeclampsia	771	Becomes a part of prenatal checkups	PHUs and CWHs	Monthly	PHUs and CHWs	PHUs and CHWs
Outputs	maternal mortality rate	The amount of women who die during pregnancy or while giving live birth	Any sort of decrease	A decrease in maternal mortality rate	Census, hospitals, PHUS, CHWs	Annually	Government of Sierra Leone	Government of Sierra Leone

 

Clearly list all assumptions.

• All women screened for UTIs and Preeclampsia are treated
• Distribution managers will train all CHWs in Sierra Leone 
• Distribution managers will properly collect data
• Nurses in PHUs are implementing Ukweli test strips when treating women

Identify short-term and long-term success metrics.

Short term

• Number of PHUs onboard
• CHWs buy and sell the test strips
• Hassan is traveling to different PHUs to distribute test strips
• Women are motivated to get help as test strips are accessible
• Impacting word of mouth and spreading the knowledge

Long term

• Reduced maternal mortality rate
• Women take initiative of their healthcare
• Test strips are consistently sold and distributed
• Ukweli being self sufficient and self sustained by the Sierra Leonean government

(Optional) identify specific methods to measure the metrics.

To gauge our metrics of success, we rely on the number of test strips sold which can be traced using data collected from PHUs and CHWs by Hassan (Distribution Manager). Apart from our data sheets, the other method would be to rely on the national census. However, given this census is not always accurately updated, we do need to utilize other metrics that come specifically from the PHUs, CHWs, and hospitals where these women will get treated if they test positive. We can do so by having the CHWs fill out more required forms to collect data on how many women are coming to get tested and how many test positive. Additionally, we can get in contact with the hospitals and treatment centers and acquire how many women are coming in from a CHW referral. However, we will have to be more stern with the workers and stress the importance of correctly gathering the number of women getting tested and so forth.