Development of AgriWrap’s Business Model

  1. From the social enterprises we reviewed today, or others you have studied, identify ten extremely specific strategies that you can leverage for your project. The strategies can be about the technology, the business model, access to capital, customer education, messaging, thought leadership, etc.
    1. EnviroFit has a partnership with the EPA. It would be very helpful if we could work with a governmental organization in the Philippines.
    2. Entocycle models and advertises their business as a circular system. Our project also works as a circular system, so we can use this as a way of promoting our model.  
    3. Greyston Bakery gets a lot of their income from a major deal with Ben & Jerry’s. It was a lot easier for them to sign a major contract with one company as opposed to selling that same value of desserts to thousands of individuals. In the long run of our project, it would be so helpful if we could one day sell our products to a major restaurant or company. 
    4. No means no worldwide first created outreach programs for just girls, but then started inviting boys when they realized they should also hear these messages. AgriWrap should approach our challenge with the same amount of flexibility, and willingness to pivot ideas as we learn more.
    5. No means no worldwide hopes that the children will share what they learned which can serve as a form of advertising. If we sell our biodegradable products to schools, this could provide the same benefit. 
    6. Entocycle’s value proposition states that they are promoting sustainability and giving value to waste. Since our project is very similar to this we can base our value proposition off of these ideas. 
    7. Entocycle lists their cost structure as research, production, distribution, and marketing. As of right now we only have production and distributions listed in our cost structure, but we should consider if there will be marketing and research costs. 
    8. Entocycle received governmental grants. We should look into and apply for grants. They do not have to be as large-scale as governmental grants.
    9. Kartemquin Films uses social media to advertise their product. We could also do this by posting about our product on social media, and just general information on the plastic issue. 
    10. Headspace has one main source of income which comes from its users. Our model can have a similar set up because the majority of our profits will come from vendors buying our bioplastics. 
  2. Create a first draft of your business model using the business model canvas.
  3. Create a set of 2-4 slides to articulate your business model in a presentation.
    https://docs.google.com/presentation/d/1jJ0AeZiXwD7DwvbHVYM03tXNHQ0aOTUe-JXNm2S6EUc/edit#slide=id.g2ca1d1f6e6d_0_3

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