Blog 5

Team member names: Rebecca Gjini, Ulan Mirlanov, Nathaly Rodriguez, Hugo Ramos, Josue Quintero

Develop Top 20 FAQs for your project. 

  • Questions
    • Identify the most important questions, building on referee Qs
    • Where are we getting our insight data from? 
    • Why? What? How? How well? How exactly? At steady-state…
  • Provide concise and precise responses to each question. (No order of importance)
  1.  What is Air Quality Almaty (AQA) trying to achieve/hoping to change? 
    • AQA is the first informational and interactive mobile application in Almaty, committed to providing individualized advice synthesized from over a hundred research papers and case studies. AQA aims to be an app that prioritizes engagement amongst its users and provides guidance through feasible everyday changes one could take to limit the exposure to the dangers that come along with poor air quality. 
  2. What is the customer’s incentive for uploading our app?  
    • AQA provides users with a chance to prevent future health issues from the poor air quality around them. 
    • The government will also have an incentive because of the possible decline in health costs due to people engaging in healthier behavior. 
    • Costs of Poor Air Quality and Poor Behaviors: 
      1. Morbidity Cost Estimate: $1.59-1.686 million in Kazakhstan. 
      2. Mortality Cost Estimate: $15.9 billion-$16.86 billion in Kazakhstan.
      3. VSL Range for Almaty: $4.472747 million-$7.44967 million
      4. VSL Range for Kazakhstan: $2.65011 million-$2.8196 million
      5. Total Cost (Mortality + Morbidity): $17.49 billion-$18.372 billion
      6. .01* Cost= $174.4 million-$183.72 million
  3.  Who will our partners be?- What will our partnerships look like?
    • AlmatyU– We need to better establish the relationship between the venture and AlmatyU. Kazakhstan residents as partners will greatly contribute to the effectiveness of AQA’s survey. 
      1. The tasks wouldn’t be demanding. Some tasks could include distributing our survey, contributing more data to the venture’s database, and reporting back on any feedback directly from survey takers and users.  AlmatyU team can also give us a better perspective on how to reword our surveys so that it is culturally relevant/appropriate to Kazakhstan residents.   
    • IQ Air– AQA will highly depend on IQ Air sources of air pollution and air quality for Kazakhstan. Since we would need large amounts of data setting up a partnership would help us in.
  4. Where do we source our data?
    • Currently we have a Google Sheets database with our customer segments. Over 100 articles and scientific pieces have been synthesized to navigate the best advice that can be given out based on individual characteristics and lifestyles. 
    • We are working towards a better system that effectively works to input data and translate the data into easily understood graphs, charts, etc on our app’s platform. 
  5. How do smart cities fit into the project?
    • Smart city technology can monitor, in real time, the air quality of areas and send alerts to people so they may avoid those areas. 
    • Kazakhstan residents will be better equipped to combat the growing issue of poor air quality. Since many of the issues are not an easy change and are embedded in the way society functions, AQA will prioritize individual actions that can be done. 
  6. How will we personalize our users’ data?
    • When users first sign up for the app they will take a short survey that obtains basic information about their demographics. As the user continues to use the app they will be asked more questions about their daily habits. Based on the collected information, they will be given specific insights/goals to help them reduce their risk. 
  7. How do you incorporate civic action in your app? 
    • AQA can have a feature that will allow users to challenge other users or friends that have not downloaded the app to a challenge measuring who is incorporating the given advice in their daily lives.
    • A reward system that will motivate users to recommend the app to their friends 
      1. Example: Cash App motivates their users to recommend the app to contacts by giving them $5 when the person downloads it. 
  8. What role does the government play in AQA? 
    • In the past, citizens have tried to protest against the poor air quality, however the government would jail those involved. One of the main contributors to the poor air quality are coal factories/ coal based heating, which plays a huge role in Kazakhstan’s economy. 
      1. This means our project has to have clear benefits economically for the government.
  9. What role does social media play in this venture?
    • Social media can be used as part of marketing strategy, since many citizens already go to social media as a way to raise awareness.
  10. How will you market this venture? 
    • Our venture blogs will help build credibility. Our team should promote our blog and share it with AlmatyU. 
    • Creation of a website. It would allow our team to start our online platform which will present information about our venture, our goals, our works, etc. 
    • Creation of an app is an essential part of our venture, so having that on the app store, google app store, etc will allow the public to access it.
    • Our venture needs to pursue publishing a paper or a scientific piece that will build credibility. 
    • Have promotional videos capturing our venture’s purpose and how we’re working on the issues. 
    • Build a social media platform. Facebook, Instagram, TikTok, and Twitter would be great ways to capture attention. Be actively engaged with informational presentations and posts. 
    • QR Code on informational posters placed in relevant public spaces
      1. For example, a playground saying something along the lines of “Hey Mom, Make sure you check the air quality levels before you let your child play in this park”. Then, having a QR code that will direct the audience to our mobile application. 
  11. Who will become our long-term target customers?( What customer segment are we going to focus on? )
    • Customers that are the most susceptible to the air pollutions (Asthmatics, elderly, pre- existing health conditions, pregnant women)
    • People that have the least amount of resources to help reduce their exposure to air pollution
    • Customers that are most likely to develop adverse health effects from long term air pollution exposure
    • Note: We are still doing research on these to detect which customer segment or segments we mainly want to focus on
  12. What other cities can we use as examples when looking towards solutions?
    • Looking to California and seeing what policies and solutions they implement to tackle the poor air quality from the fires and how covid fits into the situation
    • Other Cities that endure poor air quality due to industrialization
      1. Ex: Beijing, Mexico City, LA, Santiago, etc
      2. See how their governments are dealing w/ the issues, learn from them 
      3. How has COVID factored into dealing with poor air quality and what were the after effects in terms of pollution changes
  13. How does your venture compare to other approaches already in the market to solve the air pollution problem in Almaty? 
    • AUA- basically just showcases air quality data
    • IQAir
      1. -tracks air quality through their own air quality monitors that people purchase
      2. Map our air quality trackers on world map that shows distribution of air pollution 
    • We differ because of the personalization in insights we provide along with the data to minimize user’s exposure
  14. How can we incentivize community members to come up with solutions and act together to help reduce air pollution and reduce exposure to poor air quality
    • Creating app features that promote community involvement
      1. Having more local farmers markets that are within walking distance
      2. Promoting carpooling 
      3. Promoting bike riding lessons
    • Incentive widespread energy use reductions that allow people to either use less energy or make things more energy efficient
  15. Who will be the main engineers of the application?
    • We are going to outsource app developers
    • Hopefully we can partner with IQAir to help with developing our app 
  16. How will your venture be sustainable in the future?
    • Our venture will be sustainable through subscription-based memberships  ux
    • If we partner with a larger organization we can get a steady inflow of funds and be sustained through their already existing infrastructure 
  17. How can we better utilize NGO organizations and nonprofits in Kazakhstan to help support our ideas and solutions? 
    • Utilize their base for marketing and to gain credibility in the public impact sector
    • Connections / networking with other important stakeholders in the city 
  18. What are examples of your insights?
    • Choosing to walk over riding a personal vehicle can reduce your exposure to air pollution
    • Keeping babies inside during poor air quality index
    • Doing prolonged cardio exercise outdoors increases your risk of developing cardiovascular issues
    • Incorporation indoor plants that help remove pollutants from the air
  19. How will you fund your venture? 
    • Applying for grants 
    • Partnering with larger organizations like IQAir
    • Funding from venture capitalists
  20. How can we better utilize our relationship with AlmaU? 
    • They know how to read Russian, so they can translate news articles and government policies for us
    • They are up to date with current events and can help us stay in the loop of what new updates are happening
    • They are more knowledgeable about living in the city and cultural understanding that we can utilize. 
    • They have better cultural understanding that could help us to build relationships with local community

Blog #4

 

Group: Susan Cheng, David Tauman, Alicia Zamudio

PART 1: 

Step 1: Determine the facts in the situation – obtain all of the unbiased facts possible. Clearly state the ethical issue. 

  • In east Africa ~35% of children are stunted
  • Gruel is used to complement breastfeeding, believed to be nutritious but in reality it is not helpful to growth
  • HIV is prevalent amongst mothers in the region
  • A breastfeeding mother that is HIV+ has a high chance of transferring it to her child
  • World Health Organization recommends exclusive breastfeeding until an infant is six months
  • The gruel is integrated into a child’s diet to complement breastfeeding from 2 months ~24 months of age
  • The funding for the cooperative comes from a grant given by a donor.
  • The goal is to process and market a nutritious, shelf-stable porridge made from a large mix of locally grown produce
  • 500 women from three contiguous sub-locations have indicated their interest in joining the cooperative
  • Crops that are locally grown include maize, sorghum, cassava, several varieties of legumes (dried beans), French beans, coffee, pineapple, bananas, pumpkins, tomatoes, carrots, kale, white (Irish) potatoes, and sweet potatoes.
  • Mothers are skeptical of the porridge and its use as an early weaning food
  • Pesticides are typically used in growing some of the crops that are locally grown and can result in adverse health implications for infants
  • We received a grant for this project
  • Assumptions
    • Mothers are not knowledge about HIV, its effect, and its transmission
    • Mothers do not know the effects of ingesting pesticides
  • Ethical Issue: Mothers currently breastfeed and provide gruel to their children up to the age of 2, believing that it is beneficial to their health and growth. Contradicting the mother’s belief, the high prevalence of HIV in the community carries the risk of mothers transmitting HIV to their children via breastfeeding. In addition, the gruel does not provide key nutrients to their children’s growth. Our porridge solution would enable women to provide their children with the key nutrients to their growth. However, the ingredients to our porridge may contain pesticide residues.

Step 2 and 3: Define the Stakeholders and their Motivations – those with a vested interest in the outcome 

  • The mothers→ The approximately 500 women from the three contiguous sub-locations (primary) 
    • Want children to grow up healthy
    • Improve their own livelihood
    • Have a tasteful nutritious porridge that their kids will want to eat
    • Make money 
  • The children (primary)
    • Have access to food
    • Want to grow healthy (no stunting and no HIV)
    • Consume food that are tasty
  • Your cooperative→ the researchers 
    • Wants to implement the new supplementals to aid in child growth
    • Wants to prevent stunting and HIV in the youth
    • Wants to educate the mothers about HIV, nutrition, and pesticides
    • Create a porridge that kids will want to eat and mothers will want to feed their kids
    • To process and market a nutritious, shelf-stable porridge made from a large mix of locally grown produce
    • Wants to create a successful business
    • Build their own credibility
  • The donors (secondary)
    • Improve the nutrition amongst children in the area
    • Improve the livelihoods of rural households
  • The governments/leaders in east Africa (secondary)
    • Want to limit the stunting in the children
    • Want to limit the HIV cases
    • Want to improve the livelihood of the community

Step 4: Formulate (at least three) alternative solutions – based on information available, using basic ethical core values as guide

    • Solution #1: Educate mothers about HIV and transmission, nutrition, and urge them to try the porridge (do not warn about pesticides)
        • Hold meetings to discuss what HIV is, the effects and dangers of HIV, and how it is transferred through breastfeeding
        • Urge the mothers to try implementing our porridge for their children as it can prevent the risk of HIV transmission through breastfeeding
        • The porridge is also more nutritional than the current gruel the children are fed
      • Ethical Principle: We are providing the mothers with information concerning the health and nutrition of their children’s growth in their current practice. We then present a solution that may alleviate the malnutrition and potential health risks involved in their current lifestyle. However, the solution presented also carries health risks but we have decided in the mother’s stead that the solution will do them more good than their current practice. 

 

      • Pros:
        • Avoid the fears that may arise amongst mothers regarding pesticides
        • Addressing why breastfeeding needs to be avoided (HIV issue)
        • Explaining how the porridge is more beneficial than the traditional gruel 

 

      • Cons:

 

        • It could be considered an ethical dilemma where we violate  informed consent if we don’t inform the women of the possible pesticides.
        • Mothers may decide that they don’t want to learn more and want to continue using their traditional gruel. 
        • Mothers can be distrustful of us
        • Educating the mothers could be costly
    • Solution #2: Educate mothers about HIV, transmission, nutrition, and pesticide dangers (their decision about trying the porridge)
      • Ethical Principle: We educate the mothers about the dangers of HIV and pesticides and give them the power to decide whether or not they want to try the porridge. The fate of her children is in her own hands.
      • Pros:
        • The mothers are fully educated regarding all consequences and can make a decision for themselves.
        • No matter their choice, they will be doing what feels right for their children
        • Developing a relationship of trust because we are mentioning a possible drawback although it could negatively affect our venture.
      • Cons: 
        • Could lead to unnecessary fear amongst the mothers when it comes to pesticides
          • when in reality, the children may have already been consuming pesticides through the traditional gruel
        • Some mothers may choose not to try our porridge –> Hurting our venture
        • Some mothers may take offense of they aren’t aware of the issue and hear them from outsiders. They may think we are judging them or that we think we are superior to them.
        • Our actions could be taken as a savior complex and some mothers might feel threatened by it. 
        • Educating the mothers could be costly

 

    • Solution #3: We partner up with local farmers to have them grow produce without pesticides.
      • Ethical Principles: We work with the local community to eliminate the health risk associated with our solution so that we are not potentially harming mothers and their children as we try to help them.
      • Pros:
        • More trust amongst the mothers since the elimination of pesticides will be prioritized 
        • Getting rid of the unknown factor that comes along with the use of pesticides 
        • No further research will be needed if we do not use pesticides (regarding the risks that comes with the consumption of pesticides) 

 

      • Cons:

 

        • Could lead to financial burdens 
          • Khanjan brought up how it is hard to run a farm that is both efficient in producing a lot of food and not using pesticides 
        • Some locals might not want to work with us
        • We don’t know the working ethics of the locals. There could be hiccups that delay our progress

Step 5: Seek additional assistance, as appropriate – engineering codes of ethics, previous cases, peers, reliance on personal experience, inner reflection

  • Pesticide alternatives
    • Biocontrol: targeting predators by implementing their natural enemies nearby the farms to limit the populace
    • Polyculture: plant crops that naturally repel specific species
  • Personal experience/ inner reflection
    • As the venture owner, you want to respect how the mothers should be completely aware. However, the possibility of pesticides far outweigh the dangers of HIV and malnutrition. They may not see it like that. Hearing about pesticides may driver possible consumers away before we even are able to completely explain ourselves. For instance, I even see this in the United States
      • Anti-vaxxers refuse to hear out how the pros weigh out the cons that come with vaccines. Once it sounds foreign to them and they get drowned with scientific information, they check out and ignore the argument to support vaccines.
      • When explaining to the mothers, we need to say it in an impactful way and through trustworthy people to avoid the same thing to occur that happens with many American people unfortunately
    • Disconnection to scientists, researchers
      • In my Environmental Science class, it was discussed how there are a lot of terms that are misunderstood by the general public.
        • For example, uncertainty in the scientific field is not viewed as a negative trait, etc
        • Scientists–> uncertainty is viewed as just room for more data collection (on top of what is already present) whereas the general public tends to have a negative connotation around the term
        • Need to ensure that we use concrete explanations that cannot be misinterpreted.
  • https://www.epa.gov/pesticide-science-and-assessing-pesticide-risks/assessing-human-health-risk-pesticides
  • “However, the low levels of pesticides found in foods are unlikely to cause harm”
    • https://www.healthline.com/nutrition/pesticides-and-health#:~:text=million%20(%2016%20).-,Summary%3A,are%20unlikely%20to%20cause%20harm.

Step 6: Select the best course of action – that which satisfies the highest core ethical values. Explain reasoning and justify. Discuss your stance vis-a-vis other approaches discussed in the class.

I believe the best course of action is to educate the mothers on every aspect: pesticide dangers, HIV transmission, and nutrition. As much as the mention of pesticide dangers may some possible consumers away, I feel as if it is the best ethical decision. Like previously described, the cooperative needs to make sure the workshops educating the mothers are well thought out and planned in a way that does not drown them in information. I would want the workshops to emphasize how the pros of the porridge outweigh the possible cons (if any). There has been plenty of risk assessments of pesticides in food and there is not an extreme concern associated with low levels of pesticides. In addition, by making the mothers aware of the pesticides could work as an advantage for our venture because it develops a relationship of honesty and genuine respect. In addition, this approach may really cause some conversation within the community leading to more possible consumers of the venture.

One of the other solutions was to host workshops of why our porridge is better but to not mention the pesticides. At first, I thought that was the right thing to do because we know that the concerns of pesticides are very little compared to stunted growth and HIV transmission. However, although I am not a mother I still understand I would want my children to be completely safe and I would want to be aware of what is going on. It their child and we need to respect their choices. As the outsiders, we need to make sure we show respect to cultural values and mother instincts. During the workshops, if we show that we care and are willing to answer any questions or concerns that will go a much longer way than just hiding flaws. Our venture is not perfect but it is relieving the current issues that the mothers and children are encountering to a certain extent.

 

As outsiders, we need to understand our place and not try to dominate the situation.

 

Step 7: (If applicable) What are the implications of your solution on the venture. Explain the impact of your proposed solution on the venture’s technology, economic, social and environmental aspects.

The solution I chose is the most ethical approach because of how it validates the mothers’ possible concerns. The mothers have every right to be scared and hesitant to our venture. We are outsiders and have different cultural norms. The gruel may be culturally embedded in their community, so it may take time for them to switch. We need to make sure we show them that we understand their fears. If we just dismiss their concern, it will have no benefit for the venture.

Yes, there could be possible health risks that come with pesticides but showing them how it could relieve their children of two issues: HIV transmission and malnutrition could make them reconsider. We are making two huge issues become one slight concern: pesticide effects. The venture may need to invest some money in workshops, but it could benefit the venture in the long term. Putting money into educating the east African communities could lead to more potential consumers, so it should be viewed more as an  investment.

 

PART 2: 

Step 1: Determine the facts in the situation – obtain all of the unbiased facts possible 

  • The business is thriving and the women are hired to work 9 hours everyday for a wage of KES 300 ($3)
  • The women have a chance in selling the produce grown on their small farm to the cooperative to earn extra income
  • The hard-earned money that women bring home is turned over to the husband, father, or brothers. 
  • The husband, father, and brothers spend the hard-earned money on alcohol and frivolous items that does not enhance the well-being of the family
  • The cooperative is thriving but is not achieving their two social outcomes of improving the nutritional status of children and the livelihoods of rural households
  • You do not have direct say in the cooperative’s functioning and you have six months left on the committee 
  • The other six members of the committee are local women that understand the problem and desire change
  • The women are not opposed to the men taking their money but are more concerned with the issue of their hard-earned money not being used to feed their children
  • Assume:
    • Not all 500 women will be working at the cooperative

 

Step 2 & 3: Define the problem and the stakeholders – those with a vested interest in the outcome. Determine and distinguish between the personal and professional motivations of the stakeholders.

  • The women working (primary) 
    • Personal: 
      • Want children to grow up healthy
      • Improve their own livelihood
      • Have a tasteful nutritious porridge that their kids will want to eat
      • provide for their family 
    • Professional: 
      • Keep their job that provides a sense of independence and identity 
      • A respectful distance between their work and home life 
  • The children (secondary)
    • Personal: 
      • Have access to food
      • Want to grow healthy (no stunting and no HIV)
      • Consume food that are tasty
    • Professional: N/A
  • Your cooperative→ the researchers (primary)
    • Personal:
      • Create a porridge that kids will want to eat and mothers will want to feed their kids
      • Wants to implement the new supplementals to aid in child growth
      • Wants to prevent stunting and HIV in the youth
    • Professional: 
      • Wants to create a successful business
      • Build their own credibility
      • To process and market a nutritious, shelf-stable porridge made from a large mix of locally grown produce
  • The donors (secondary)
    • Personal: 
      • Improve the nutrition amongst children in the area
      • Improve the livelihoods of rural households
    • Professional:
      • Reputation of helping the less fortunate financially
  • The governments/leaders in east africa (secondary)
    • Both personal and professional: 
      • Want to limit the stunting in the children
      • Want to limit the HIV cases
      • Want to improve the livelihood of the community
  • The men (primary)
    • Personal: 
      • Want to use the money in the household as they please (alcohol, etc.)
      • Collect money that wife earns from work
    • Professional: 
      • As the male, dominate the household operation and the sources of income (cultural norm) 
  • You, the entrepreneur:
    • Personal: 
      • Want to make sure the money is going to the goals of the organization, which aligns with the goals of the mother
      • Want to maintain a positive relationship between other committee members with the remaining 6 months
      • Want to help mothers shift money from alcohol to food on the table for their children, particularly other members of the committee
    • Professional: 
      • Want to maintain a peaceful relationship between the mothers and their husbands
      • Want to improve the nutritional status of the children and the livelihood of the households in a non-invasive manner

 

Step 4: One optimal solution- based on information available, to have a win-win situation for your relationship and your venture.

 

  • Solution: The women would continue to earn their salary and get a pay every 3 days. Rather than paying out the full amount of KES 900 at the end of the 3rd day, the women would receive KES 450 in cash and the remaining monetary value will be supplemented with a package consisting of food and a little bit of alcohol.

 

      • How does it solve the problem? 
        • This solution guarantees the women a portion of their salary going towards feeding their children (their primary concern).
        • Women would still be bringing money home so that they would not be penalized by the men in the house.
        • The addition of the alcohol as part of the package serves as a compromise to not only the wife but also to the men in the household.

 

      • Pros

 

        • The women can maintain a portion of their salary towards food expenses for the nutritional well being of the children, which addresses their primary concern.
        • The men would still be receiving some of the women’s income.
        • Both the women and the men in the household gain from the package (alcohol and food).

 

      • Cons

 

        • Some of the men might be angered by this system because they are not receiving as much money as they used to.
        • The packaging only addresses the nutritional status of the children and does not provide a solution to other aspects that will lead to improving the livelihoods of the households. 
        • There is minimal change occurring in the system to improve the livelihood of the community. Money is still primarily invested in the alcohol and other frivolous items that does not benefit the household nor the community. 
      • How does it save face of those involved? 
        • Mother: They are able to fulfill their duty of improving the nutritional status of their children.
        • Children: The children are more well fed and no longer at risk or experiencing malnutrition
        • Cooperative: The cooperative appears to be achieving at least one of their promised social outcome of “improving the nutritional status of children”
        • Donors: Donors seem like they are improving the situation in regards to children malnutrition through their financial contribution rather than allocating their funds that will end up buying alcohol for men.
        • Government/Leaders of East Africa: The government receives some sort of recognition in the improvement of children nutrition globally. 
        • You, the entrepreneur: You feel proud to solve the primary concern of mothers by ensuring that there is enough food on the table for children with the package.
    • Implications on relationships: 
      • Short term: 
        • The mother’s anger towards the men wasting money will die down for a brief moment. 
        • Men may be slightly upset at the cooperative for the decrease in their alcohol allowance
        • The cooperative will gain a positive reputation amongst the women and the government for their contribution on improving the nutritional status of the children
      • Long term: 
        • The mothers will be pleased to see the improvement in the nutritional status of the children, however their anger towards the men will return because their hard earned money is still being wasted on alcohol and other items that do not improve the livelihood of the household
        • The cooperative gain a positive momentum for a short period of time for meeting one of their goal (improving the nutritional status of children), however they will still need to address the livelihood aspects of the community in order to maintain their relationship with the community members, the donors, and the government
    • Implications on venture 
      • Short term: 
        • The cooperative will achieve one of their goal (improving the nutritional status of children), however they will still need to address the livelihood aspects of the community.
      • Long term: 
        • The cooperative will gain support from the community for addressing the malnutrition issue in the community, which boosts their business.

 

Step 5: Seek additional assistance, as appropriate – previous cases, peers, reliance on personal experience, inner reflection

              This situation is a little more harder to approach since it is solely based on cultural differences. I am not used to the men dominating the women’s paycheck. However, I need to respect the cultural difference but also ensure we are not feeding any other problems through our venture. Our ultimate goal is to ensure the health of the children. Men abusing the money women are earning for alcohol is interfering with the children and their livelihood. Therefore, it is our place to an extent to jump in.

We will need additional assistance. We should set up discussions with the different groups of people in the community including: the mothers, the husbands, community leaders, and other organizations that deal with similar problems. For instance, the African Women’s Development and Communications Network (FEMNET) and AFRICA FOR WOMEN’S RIGHTS seem like great organizations to begin with.

 

Step 6: Select the best course of action – that solves the problem, saves face and has the best short term and long-term implications for your relationship and venture. Explain reasoning and discuss your solution vis-a-vis other approaches discussed in class.

Our optimal solution was to make a small portion of the women’s salary a package of mainly food but also a little bit of alcohol. This solution fulfills the main goal which is to provide more nutrition to the children. However, our approach does not address the livelihood of the community. Looking through my cultural perspective, providing alcohol in the package does not feel right. However, I had to find a solution that sort of compromises. I do not want to completely strip away the men from their personal decisions because that could lead to tension amongst the men and women in the house which will not make the situation any better. Therefore, I had to go against what I personally think is right a bit because of this solution saving face for everyone. The mothers can continue to feel a sense of independence and happiness through their role in the venture and provide some money and goods to their family. Also, most importantly, the mothers will be able to have their children receive better nutrition. The men will still feel in control of the household and any sources of income (avoiding cultural clashes.) The cooperative, us, will be able to fulfill their main goal which is to provide porridge that is more nutritious for the children in east Arica while also protecting them from possible  HIV transmission. Also, we do not come off as invasive and disrespectful to their ways of doing things (men to women relationship).

The solution prioritizes the children and a peaceful relationship amongst all groups: men, and women. However, I do think it will be helpful to speak with the men. Khanjan recommended that a sort of an interview is set up with each man to discuss the alcohol usage. The cooperative will host the interviews but the actual conversation should be between the men and a local leader that understand the harm of the bad habits that the men are partaking in (religious leader, etc).

A solution that was brought up in class was to not provide any money at all and just store credit (for a local grocery store, etc) or through a package without any alcohol. This will be very problematic because the men may feel angered and disrespected by the women and the cooperative which could lead to the loss of workers and consumers because our venture will be viewed as invasive.

 

Step 7: List the sequence of actions you will take to implement your solution.

Step 1: (Preparation phase) Discuss our approach to the issue to trustworthy locals and community leaders.

Step 2: Take their feedback into account before taking further action.

Step 3: Partner up with locals or local organizations to set up the packages. (Maybe a church, non-profit)

Step 4: Locate where we would be getting the supplies from. Possibly establish a partnership.

Step 5:  Distribute packages to the women.

Step 6: After a week or so of the new way to pay the women, set up interviews with all of the men to discuss the issue and our take. Do not be to direct about the transition because you want to save face of the cooperative.

Step 7: Possibly stem out our venture to address this issue in the future or recommend the men who are hesitant to another organization that will help them address their relationship with alcohol.

 

 

 

 

Blog 3

 

Ethical Issues:

  • Not every child in this situation received equal treatment
  • Hindering a child’s mental growth from lack of consideration
  • Jack doesn’t want to push back against the staff as he is a visitor and comes from a different ethical background

 

Step 1: Determine the facts in the situation – obtain all of the unbiased facts possible 

  • Jack was asked to give out gifts on behalf of the youth center
  • 4 kids didn’t receive gifts ceremoniously and instead were given a black hat
  • The kid(s) blame Jack for not getting gifts
  • Jack tries to include the kids who are feeling left out, but the staff isn’t concerned
  • There is a cultural difference between Jack ( American ) and the Staff ( Kenyan)
  • Only one kid directly looked at Jack with a look of blame for not receiving a gift 
  • An organization donated the gifts 
  • Black hat having a negative stigma to it

 

Step 2 & 3: Define the problem and the stakeholders – those with a vested interest in the outcome. Determine and distinguish between the personal and professional motivations of the stakeholders.

  • Jack (wants to make sure he is not viewed as the bad guy to the students
    • Problem: He noticed that not all the children received gifts, causing some of them to feel “left out” so he wanted to bring this fact into the attention of the staff that would not strain his relationship with them.
    • Personal: Jack wants all the children to be treated equally. He wants to be well respected by the children and have a positive relationship with each other.
    • Professional: Jack will be staying with the children for a long period of time and wants to be seen in a good light. He wants the staff to make changes that would enhance their consideration of the children without causing a strain in his relationship with them.
  • Staff (Maintain the situation they currently have without escalating it in any unnecessary manner→ Jack possibly interfering could create bigger issues they want to avoid)
    • Problem: The staff is concerned about Jack placing blame on them for a mistake that they do not view as a big issue. The staff does not want the situation to be escalated. 
    • Personal: The staff does not want their reputation to be jeopardized. Professional: They also don’t want to interfere with the hierarchy and flow they have created and worked in. They want operations to continue to be smooth and avoid unnecessary turbulence.
    • Don’t necessarily care about the credit concerning the gift giving
  • Kids w/o gifts ( want to not feel excluded) 
    • Problem: These 4 kids didn’t receive gifts in the ceremonious manner the other kids did, so they likely feel left out
      • They likely also blame Jack and might treat him differently for the rest of his time w/ the center
    • Personal: Get a gift ceremoniously
      • Equal treatment
    • Avoiding embarrassment 
  • Kids w/gifts (secondary)
    • Problem: These kids received a gift in a ceremonious manner while 4 other kids were handed a hat that was unwrapped. They might tease the kids that got hats.
    • Personal: They might feel bad if one of their friends did not receive a gift in the way they did otherwise they are not affected.
    • Professional: N/A
  • Donors (secondary)
    • Problem: Donors recognize that not all children in Kenya are fortunate and could be better off with even a little extra of something.
    • Personal: Donors want to feel as if they are helping someone out and perhaps changing their lives by making a gift to people in less fortunate situations.
    • Professional: Donors feel that it is their duty & responsibility to contribute towards the happiness of children who are less fortunate due to their financial capabilities.

 

Step 4: Formulate (at least three) alternative solutions – based on information available, to have a win-win situation for your relationship and your venture. Approaches [1/2/3: repeat for every action] 

Potential Solution #1: Have another smaller gift ceremony in which everyone certainly receives gifts

How does it solve the problem? The formerly left out children don’t continue to feel left out

  • Pros: Kids who were left out before forget about past experience and feel included
  • Cons: Unsure of financial ability to provide more gifts

How does it save face of those involved? Kids don’t continue to question why either Jack or the staff didn’t give them gifts

Implications on relationships

  • Short-term: The kids who feel left out don’t feel removed from the other groups
  • Long-term: Jack, the staff, and the children maintain a good relationship

Implications on the venture (Khanjan said to interpret venture as Jack’s work for the next 5 months) 

  • Short-term: Jack is no longer blamed for leaving 4 kids out
  • Long-term: Jack maintains a good relationship with the kids and can continue his personal and professional work without any underlying conflicts

 

Potential Solution #2: Do not continue to press the issue 

How does it solve the problem? : Jack is not going to apologize to the kids or bring the problem back up to administration.

  • Pros : 
    • Administration will be satisfied and Jack will maintain a respectful relationship with them as well as kids the who received presents in a ceremonious way 
    • Will not intensify the feelings of the children. 
      • For example: When a toddler falls, do not address the fact that they fell too much because it could lead to more crying and embarrassment. 
  • Cons
    • The four kids who did not receive gifts in a ceremonious way may remain upset with Jack. 

How does it save face of those involved?

This saves face because it does not redirect the blame to the administration or reintroduce the problem to the kids and administration. 

Implications on relationships

  • Short-term – Jack, the staff, and the children who received gifts maintain a good relationship
  • Long-term – Jack, the staff, and children maintain a good relationship 

Implications on the venture

  • Short-term – Jack may have some pushbacks when it comes to relationship building during the first weeks of his work. 
  • Long-term -Jack will be able to successfully continue his professional and personal work without underlying issues with the staff

 

Potential Solution #3: Plan a baking activity with the staff that revolves around the concept of bonding that will involve the children and the staff. Emphasizing the importance of making sure that there are enough ingredients for all the children and the adults involved prior to the event. Spend time with the four children that did not get a gift in a “ceremonious way”.

How does it solve the problem?

  • Pros: 
    • Jack is able to teach the staff, indirectly, the importance of making sure that everyone is equally involved and engaged. 
    • The staff is exposed to a new concept/culture of equal treatment and engagement in a subtle way. They will not feel as if Jack is brining unnecessary problems, but instead is engaged in establishing a positive relationship with everyone at the center while enhancing their sense of community with each other
    • Food is a necessity, so it will be easier to acquire rather than more gifts/resources
    • Children will have an enjoyable time participating in the activity and develop a deeper relationship with one another
    • Jack can restore his relationship with the four children that did not receive a gift
  • Cons
    • Possible financial burdens when it comes to providing the needed supplies 
    • Could interfere with school structure, schedule 
      • May need to be planned very in advance
        • Possibly cannot happen as a short term solution
    • The kids might not make the connection between the inclusiveness of the activity and still be upset about not receiving gifts

How does it save face of those involved?

  • This solution saves face because it does not redirect blame, instead it focuses on building up the relationships and teaches the importance of equal involvement with all of the kids and staff.

 

Implications on relationships

  • Short-term: Jack, kids, and staff have a better bond
  • Long-term: Could dictate positive relationships for the rest of Jack’s stay there. 

Implications on the venture

  • Short-term: Will start off on a clean slate that will allow him to not face any barriers that could occur due to the 4 children no longer having as much appreciation and respect for him 
  • Long-term: Jack will be seen as a foreigner who is actively engaged with the community
    • The staff may learn the importance of equality 

 

Step 5: Seek additional assistance, as appropriate – previous cases, peers, reliance on personal experience, inner reflection:

  • Cultural differences 
    • At first, I thought that the staff was not being supportive and rude to Jack. However, we need to understand that there may be significant cultural differences. For Solution 3, one of my group members  wrote “The staff may learn the importance of equality.” I feel as if that brought in the saviorism mindset. Jack is a foreigner entering a new country. American norms and values are not beyond all others. Therefore, Jack needs to know his place. 
  • Personal experience and Inner Reflection
    • I was a tutor throughout all of my high school years. When something unintentionally happens with kids, sometimes it is best to simply approach it. You want to make sure you validate the children’s feelings but also do not just end up intensifying their feelings. For instance, when a toddler falls, I was raised to believe that if you ignore the part that they fell (of course, if they are not hurt) then they will not react as dramatically. When you start saying “oh my god”, or “are you okay” a lot then that is when they start to make it a much bigger deal. The same concept applies to the situation that occurred between Jack and the children. 
    • As a child, I would have been fine with just a one-on-one apology. If the apology was too complex or dramatic, it would have just furthered the embarrassment. 

 

Step 6: Select the best course of action – that solves the problem, saves face and has the best short-term and long-term implications for your relationship and venture. Explain reasoning and discuss your solution vis-a-vis other approaches discussed in class. 

 

I believe the best course of action is solution #2, to not continue to press the situation. Jack will not apologize for the mistake that technically was not his fault or continue to bring it up to the administration. It saves face because it does not reintroduce the problem to the kids and administration. Jack is a foreigner and needs to keep a respectful relationship with the staff who he will be closely working with and even to a certain extent rely on during his stay. Therefore, he should not try to hold his higher ups at the moment accountable. I do not feel as if Jack should predict a bad stay simply because of this one incident that only involved 4 children. As always, he needs to make sure he needs to make sure he is providing equal treatment when he does start his work in the school. The way he directly interacts with the children will determine how his stay would be. In class, groups suggested a second event where they will not make a mistake. I feel as if it is not necessary and just going to serve as a financial burden on a school who already depended on an international donor organization for gifts. They clearly may not have the luxury to just throw another event with gifts and activities that require the purchase of supplies. I did really like Khanjan’s proposed idea during class. He said he would just have Jack wear the same black hat the 4 children were given for a couple of hours or days. It will make them appreciate the hat more and not just view it as a last minute replacement. This approach is not costly and does not require any further discussion with the staff. Jack is an American as well so the 4  students will feel as if their hats are very capable of being fashionable when they see him wearing it throughout the school. 

→ Use his American identity as a benefit (which is exactly what the school may    have been doing when they chose Jack to distribute the donated gifts) 

→ Like one student in class said, “change the meaning of the hats”. 

Simplicity can go a long way since you want to avoid Jack stepping on staff’s toes. 

A win-win situation for all stakeholders. Jack could recover his believed to be mean identity (although I believe he is making it seem a lot worse than it probably is). The staff are not being overly stressed over a perceived issue that they cannot see. Also, Jack will not seem like he is placing blame on them. The kids who were forgotten are validated in a very simple, indirect way. The donors are not unnecessarily brought into the situation. The kids with gifts are not affected. 

→ Everyone’s face is safe. 

 

Step 7: List the sequence of actions you will take to implement your solution.

 

Step 1: Jack should respectfully acknowledge the staff’s standpoint and explain to them what he will do. Also, he should openly acknowledge in front of the staff that it is nobody’s fault and just a simple mistake. 

Step 2: Jack should go back to the box and get a black hat so he can wear it for a couple hours. 

Step 3: Go on his normal day of work proudly wearing the black hat. He should try his best to ensure each student of the four sees him wearing it. 

Bonus step: At the end of the day, Jack can meet with the four students so they all can take a picture with their matching hats before they are dismissed.

Blog #2

Step 1: Determine the facts in the situation – obtain all of the unbiased facts possible. Clearly state
-We want to examine the water
-We need the cooperation of the locals
-Our success is dependent upon the accuracy/quality/quantity of the data we are able to collect in the time we
have been allotted.
-Ethical issue: What will the people of the community in Lesotho gain from cooperating with the researchers
for providing transportation or guidance to the water sources?
–>No short term benefits
–>There is also no clear long term benefits (there could be but not guaranteed)

Step 2: Define the Stakeholders – those with a vested interest in the outcome/
Step 3: Assess the motivations of the Stakeholders
Locals (Community in Lesotho who is accessing water sources)
-We should leave the community unchanged, or better, than we found it.
-Their lives should stay the same or be better (from their perspective)
-Building relationships with other cultures.
-Decreasing possible risk of being exposed to disease-causing pathogens
-Attracting outsiders to Lesotho→ This research will make it public that they are actively working towards
safer water sources
World population (people who are infected with the disease-causing pathogen)
-Getting a better understanding of how to treat water sources and the pathogens that could be found in them so
that communities beyond Lesotho could protect themselves from future outbreaks
Researchers (The 10 researchers who will be directly working with the Lesotho communities, You)
-Reputation
-Credibility
-Personally driven to help Lesotho communities
-Learn about the pathogen
University (The individuals who are publishing the data)
-all of the papers that are published with the data will be credited to the university
-reputation
-Credibility
–>Develop their “brand” and excellence for future ventures
–> More funding opportunities
Drug company/funding (Company that will produce the chemical additives for the sources of water in Lesotho)
-Help people who are negatively affected by the pathogen
–>If it costs less to kill the pathogen than cure the disease
-Improve drinking water
-Reputation
-Credibility
-Possible Financial gains
Research community (Scholars, educators, and specialists invested in the literary contributions to their respected communities)
-They will be invested in the accuracy of the data methodology
-Credibility

Step 4: Formulate (at least three) alternative solutions – based on information available, using
basic ethical core values as guide

Solution 1:Research the locals before the trip or make connections with individuals who understand the local
customs
Ethical Principle/code:Do no harm or disrespect (beneficence)–>Need to respect cultural customs
–>For example, someone brought up how other cultures will not be okay with women being driven
up to the water sources by strangers (especially men)
Pros:
-We get to learn about another culture
-The locals get exposure to our culture(s) and intentions
Cons:
-It will take time up front before the trip to learn about the culture
-It might be difficult to find someone who understands the culture
-Extra time investment

Solution 2:Incentivize locals to participate in the research: Teach the locals how to test the water→ provide them with some resources possibly
Ethical Principle/Code: Do not disrespect (Make sure you do not cut them short and realize they are in desperate conditions)–>Justice
Pros:
-Local participants’ participation and dedication
-They know the area
-More accurate research
Cons:
-Incorrect collection procedures due to carelessness of people not being incentivized

Solution 3:Work with a local university or governmental agency
Ethical Principle/Code: Do not be invasive (Show you are collaborating)
Pros:
-Stronger data
-Credibility because you are working with sectors that are from Lesotho
-Connections
-Could fulfill the cultural gaps that may be experienced along the way
Cons:
-How will we incentivize the students?
-Will it be enough for them to just receive recognition in publications?

Step 5: Seek additional assistance, as appropriate – engineering codes of ethics, previous cases, peers, reliance on personal experience, inner reflection
Talk to the people in power of the Lesotho communities to see if they are willing to help the researchers connect with the “right” people to get us to the water sources. Khanjan’s scenario where he finds his top four locals to help by meeting many, by offering an incentive (pre-approved by the community leader) and then having the community help identify the best helpers. Khanjan’s approach is helpful in considering the best solution because from what he expressed it works out very well for him. As an outsider, you do not want to be invasive when entering a community. You also want to avoid any feelings of uselessness amongst the community. Make it transparent that you need them in order for you to be successful. This will allow you to feel part of the project and not just a random person of the community you are entering. They should feel valued and respected, which would lead to an easy collaboration with them.

I also had a professor who went to a community in Mexico where he was conducting research. He always seemed appreciative and was willing to provide incentives to the community members like purchasing food and providing rides for them. Of course, the researchers are going to have some form of dependence on the Lesotho communities when conducting research but there should be a comfortable, mutual relationship of dependence.I believe this is crucial in order to get the best help from them to assure you are receiving the most impactful and accurate data.

In the scenario, I feel as if the researchers were not valuing the relationship that needs to be built. “You do not see the need to pay the community members, considering if someone asked you about your water source, you would not mind driving them up to the lake!” The researchers are not realizing that these Lesotho communities are in more desperate conditions, so they need to value their participation through some measure of an incentive.

Step 6: Select the best course of action – that which satisfies the highest core ethical values.

Best course of action: Incentivize locals to participate in the research: Teach the locals how to test the water→ provide them with some resources possibly

–>Providing them with an incentive that is beneficial in the short term
–>Khanjan described last semester how developing communities tend to not think as long term as us
–>At least providing knowledge that will better educate them on how to treat water
–>Class examples:
–>Junior brought up the idea to provide water bottles
-But no eco-friendly (wasteful)
–>Having the community member send the water samples to us
-Taking an incredible amount of risk
-Could mess up your research if the water samples are carelessly collected
–>Avoid the saviorism mindset
–>Just because our research is to an extent benefitting the Lesotho communities they still deserve
some form of an incentive

Edited Blog Post for Week 1

• While trying to develop a low-cost syringe for the developing world context, you (the designer) hit a cross-roads. Constructing the syringe to auto-disable after a single use, an important safety feature, significantly adds to the cost of the design – making it potentially unaffordable for some hospitals and clinics. However, if you don’t add the safety feature, you are enabling the potential for the spread of disease. How do you as a designer proceed?

Step 1: Determine the facts in the situation – obtain all of the unbiased facts possible. Clearly state:
-We are developing a syringe for a developing country.
-An additional safety feature making the syringes auto-disable piles up more costs.
-Due to the possible increase in costs, some hospitals and clinics may not be able to provide the syringe to
their patients.
-Not adding a safety feature can lead to a potential spread of disease.
-Ethical issue: How can I, as the designer, develop a syringe model or process that will avoid second uses
to avoid an outbreak of a disease while also ensuring that the accessibility is not stripped away from some
hospitals and clinics that will not be able to afford the extra costs of a safety feature?
–>We want to avoid any form of classism. All the people of this developing country deserve to benefit
from a syringe model or process that wants to avoid any potential spread of a disease.
–>If some hospitals and clinics that have financial barriers are not considered when developing the
safety feature, this could lead to even bigger ethical issues.

Step 2: Define the Stakeholders – those with a vested interest in the outcome/Step 3: Assess the motivations of the Stakeholders:
(1)Hospitals/Clinics (The facilities that will be providing access to syringes and safety measures)
–>Avoidance of a potential spread of disease
–>They will be the ones dealing with the cases of a potential spread of disease in the future if
precautions are not taken in advance.
–>The safety feature (Model or process) is provided, followed, and enforced.
(2)World population (people who are at risk of being infected with a disease spreaded through second uses of
syringes, people using syringes)
–> Reducing the risk of a potential spread of disease
–>Providing a syringe with a safety measure or process taking precaution that can be utilized globally.
(3)Designer (Developer of a safety feature, You)
–>Reputation
–>Want to help communities of all socioeconomic backgrounds to combat spread of disease
(4) Locals (The people of the developing country)
–>Decreasing possible risk of a potential spread of disease.
–>Not excluding anyone

Step 4: Formulate (at least three) alternative solutions – based on information available, using
basic ethical core values as guide:

Solution 1: Retractable syringes
Ethical Principle/code: Do not harm or provide any chances of a spread of a disease.
(Consequence-based thinking)
Pros:
-Leaves little room for any potential spread of a disease through syringes
-Medical prescriptions that require syringes to be taken home are not a concern
-Not solely relying on trust that the users will follow guidelines and safety measures
Cons:
-EXTRA COSTS
-Discusses the huge difference based on American websites in step 5 and 6
-Excluding hospitals and clinic that will not be able to afford the extra costs

Solution 2: Incentivize users to return syringes to hospital and clinics to ensure the proper disposal.
Ethical Principle/Code: Do not exclude individuals from services, Do not harm
Pros:
-Educating users on the risks of second uses
-Developing a relationship with users that will make them aware of their role in the action plan
Cons:
-Risking the possibility of second uses, careless and improper disposal of
syringes.

Solution 3: A thermal heater could be installed in each clinic, hospital, and pharmacy which will allow the burning of the used syringes. If a syringe is part of a medical prescription, make it mandatory that the syringes are brought back to receive refills.
Ethical Principle/Code: Do not exclude individuals from services (Justice→ Virtue-
Based Thinking)
Pros:
-No extra costs pile up due to not adding any complex components
-Not stripping away accessibility
Cons:
-may place extra stress on an already overworked group of people: medical
professionals.
– Not completely eliminating threat but reducing it
-People may need to bring syringes home because of daily prescriptions.
–>Interval of time that will allow second uses→ Increasing chances of
the spread of a disease
-Extra stress placed on users
–>Not to lose or get syringes stolen
-Designer has no control over whether the hospitals and clinic will enforce
measures upon users that need to take syringes home.

Step 5: Seek additional assistance, as appropriate – engineering codes of ethics, previous cases, peers, reliance on personal experience, inner reflection:
-I prefer to have a country have more accessibility to syringes than stripping it
away leading to individuals becoming more desperate.
–>Desperation could lead to a possible increase of second uses of already
existing syringes that do not have the added safety feature on it.
-Personal Experience: Philadelphia Prevention Point
–>Philadelphia has a huge issue with second uses of syringes
–>Syringes could be found scattered through local neighborhoods of
Kensington: one of the nation’s largest narcotic markets for heroin
–>Prevention Point provides new, clean syringes because of the potential
spread of disease through second uses of syringes (Used for shooting up
heroin and other narcotics)
–>Great way to address the issue but also not addressing the
issues occurring due to users just throwing the used syringes on
the floor
–>Pavements and streets of a locals
–>What if a child is walking and falls leading her to
accidentally get her wrist punctured by a syringe lying on
the floor

-Box of Retractable syringes (100 ct) retail price: $78.26 compared to a Box of
regular syringes (100 ct) Retail Price: $15-$20

Step 6: Select the best course of action – that which satisfies the highest core ethical values.Explain reasoning and justify. Discuss your stance vis-a-vis other approaches discussed in the class:

The best course of action is solution 3: Installing a thermal heater
-As I analyzed the different solutions, I started to realize how other issues in
the world start to clash with a solution to another problem.
–>ethical decision making led me to developing my solution based on
priorities
–>#1 Priority: Accessibility
-Still risk but bigger issues can arise if people are stripped away from syringes
needed for existing illnesses and diseases people are combatting-
-We are not eliminating the possibility of a potential disease spread but it is
beyond the designers’ duties at this point
-In class, one person brought up how there can be a reach out to non-profits or
government agencies to provide the gap in funding to allow the safety measure to
be accessible for everyone
–>However, this is beyond the role of the designer.
-Weak healthcare system
–>Even the US, a developed country, is struggling
-In class Ideas
–>Khanjan shared one of ideas which was to design a syringe with Color
indicators→ Green:never used, Red: Used
->This is a great approach, but some people who are not given any
access to syringes will care less about what color the syringe
is.
–>Reach out for extra funding
->Goes beyond the duties of the designer
->Who will do this?