1.Refine the detailed income statement for your venture for two years (at six month intervals) or a more appropriate time scale. Explicitly state the assumptions that underlie your financial model. (https://docs.google.com/spreadsheets/d/1-WIxZ3CC9vYgOMTpigO463_WqpJ4y-VNHmjukTpSUmM/edit#gid=576516736)

 

See the assumptions listed in Question 3.

2.Refine the Business Model for your venture based on your revenue model. You may use the Osterwalder BMC to refine your business model but prepare one or more visuals that explain how your venture will work and accomplish your BHAG.

 

Partner network Shipping/Transportation services       PCA UPD	Key Activities Processing Copra to create value added products Coconut Milk, Flour, Oil, Vinegar, Wine etc.	Offer Increase the income of smallholder filipino coconut farmers by providing them with faster, efficient, and value-added drying systems for their copra.		Customer Relationship Personal Assistance with technology use and finances  User Communities	Customer Segments Filipino Entrepreneurs Low Income Coconut Farmers
	Key Resources Engineers and employees to operate the machinery Machinery required to process coconuts Money to fund R&D			Distribution Channels Local processing plants Farmers
Cost structure Fixed Costs: Communications, Utilities, Transportation, Marketing/Managing Staff Variable Costs: Raw Materials for machinery / value-added product, Shipping, Production costs of product Economies of Scale: Reduce average cost/unit with increased sales due to lower fixed costs. Economies of Scope:  Leverage resources for more operations, Ex. Make more profits by using same machinery for two different value added products, instead of two different machines			Revenue Streams Asset sales from selling the machine to entrepreneurs in the Philippines (2 Options: $23,999.95 upfront or payback option of $2000  every 2 months over 24 months)   Maintenance Contract (entrepreneurs only), $2799.95 for an annual subscription

3. Develop an M&E plan for your venture.

• Clearly list all assumptions.

 

+Assume that our venture will be launched in 2 years from now

+Assume that the cost of production is $17,000 per machine 

+Assume that we will be able to sell our product at a price of ~$24,000

+Assume that we will be able to scale production

+Assume that 1 machine can impact 100 coconut farmers (entrepreneurs will be able to network to this amount of farmers)

+Assume the copra farmers will want to use our technology

+As of right now we are assuming exponential growth of overhead costs

 

• Identify short-term and long-term success metrics.

 

Short-term

• Total number of machines sold
• Efficiency of the machine (ie. Quality of copra, value-added products produced, robustness)
• Net profit after one year (*MOST IMPORTANT)

Long-term

• Percent increase in average income of copra farmers (*MOST IMPORTANT)
• Total number of coconut farmers that use the machine
• Steady growth in number of machines manufactured and sold

 

• Identify specific methods to measure the metrics.

• Track additional income generated for smallholder farmers (method to be determined)
• Track additional income generated for local entrepreneurs (method to be determined)
• Track number of machines sold annually
• Consumer input (from both the entrepreneur and customers of the entrepreneur)
• Measure volume of products produced 

 

1. Develop a detailed income statement for your venture for two years (at six month intervals). Explicit state the assumptions that underlie your financial model.

 

2. Identify two SPECIFIC funding sources for the design phase of your project and two SPECIFIC funding sources for the dissemination (implementation / distribution / commercialization) phase of your project. For each funding source, explain why this is a good fit for your project, and what SPECIFIC aspect of your project might the funding source support.

 

Design Phase:

 

USAID: $35 Million Water and Energy for Food Challenge (WE4F)

This initiative aims to increase sustainable agricultural and food value-chains, food security, and climate resilience in developing countries and emerging markets – with a focus on the poor and women by investing in small enterprises that work in combinations of food, water, and energy. This grant seems like a good fit to our project because our coconut processing in the Philippines lies in the perfect intersection of energy, water, and technology.

Source: https://www.usaid.gov/news-information/press-releases/oct-23-2019-usaid-announces-35-million-water-and-energy-food-challenge  

 

The Global Innovation Fund supports the development of social impact ventures by investing in innovations that aim to improve the lives and opportunities of millions of people in the developing world. This investment is an appropriate fit for our project because our goal is to improve the lives of coconut farmers in the Philippines by generating additional income through the innovation of a new technology that processes value-added coconut products. 

https://www.globalinnovation.fund/

 

Dissemination Phase:

 

SOW Asia is a charitable foundation based in Hong Kong that supports early-stage social enterprises working to scale their social impact. They have an accelerator program that supports social enterprises by providing investments through opening networks to help build connections and find funds. Their goal and vision is to help local social enterprises attract external funding and become self-sustaining. Due to the fact that SOW Asia is looking to increase impact, we believe that they could be a perfect match for our project when we reach the point where we are ready for dissemination and scaling.

http://www.sowasia.org/about-sowsaia

 

DBS supports over 100 social enterprises in Asia since 2012. They support social enterprises that are looking to scale their business to increase social impact by improving operational capacity, innovation capabilities, and geographical reach. Specifically, they look to support social enterprises that not only have a market validated business product/solution with clear plans to scale up business, but are also committed towards scaling social impact. We believe that once our venture is up and running, financial support from DBS will prove very helpful as we try to scale up.

https://www.dbs.com/foundation/our-support/grant-programme

 

3. Identify five specific partnerships that you need to forge to advance your project forward with the ultimate goal of positively impacting at least one million people. Describe exactly how that partnership might help you achieve scale and why that entity might be willing to work with you.

 

Philippines Coconut Authority (PCA)

PCA is an agency of the Philippine government under the Department of Agriculture mainly responsible for developing the coconut industry to “its full potential in line with the new vision of a united, globally competitive and efficient industry.” The PCA might be willing to work with us, because our goal aligns well with their mission – we aim to develop a novel value-added coconut processing that will improve the livelihood of coconut farmers. If our technology and products are approved and endorsed by the PCA, this will help increase our credibility and improve our product’s marketability. In addition, our partnership with PCA will give us the opportunity to reach out to a rigorous network of coconut companies and, of course, a community of 3.5 million coconut farmers.

 

UPD

Our partnership with UPD will allow us to leverage the proximity of the HEED students working on the project in the Philippines to the copra farmers. Their ability to access stakeholders who can be easily reached in the Philippines will help drive our project forward by allowing us to utilize important stakeholder information without physically being there. This partnership will also provide us with additional research from UPD students and will act as a resource for getting to know specific aspects of the Philippines that influence our project.

 

The Philippines Partnership for Sustainable Agriculture (PPSA)

PPSA brings together companies, government agencies, civil society organizations, farmer groups, and financial institutions to link smallholder farmers to the market. Their main goal is to improve farmers’ profitability and productivity while increasing environmental sustainability. As our project aims to improve the livelihood of smallholder farmers, partnering with this organization will give us more direct access to the smallholder farmers and allow us to have a larger impact on their lives.

 

Axelum Resources Corporation 

Axelum Resources Corporation is a Filipino company with a global mindset. They deliver premium products to the global market while maintaining a spirit of communal unity, work, and cooperation. A partnership with Axelum would prove beneficial for both sides. We would trade our processed goods to them, which would provide both sides with security. In addition, by partnering with us they would be able to continue to support local communities as that is part of our mission as well.

 

Innovation For Social Impact Partnership (isip)

 

This partnership aims to support innovative social enterprises in the Philippines to collectively contribute to the achievement, acceleration, and sustainability of sustainable development goals. They provide targeted assistance to SE’s in becoming scalable and sustainable ventures that create a positive social change through workshops and mentorship programs. This partnership would be willing to work with us because our goals align and we are also focused on creating a novel, sustainable, and social change for copra farmers in the Philippines.

1. Refine your Business Model Canvas:

1.Include a Visual Canvas

2.Extremely specific notes for each block

 

*****LET IT BE KNOWN – We do not have A SPECIFIC PRODUCT in mind yet*****

 

Partner network Shipping/Transportation services PCA UPD	Key Activities Processing Copra to create value added products Coconut Milk, Flour, Oil, Vinegar, Wine etc.	Offer Increase the income of smallholder filipino coconut farmers by providing them a faster, efficient, and value-added drying systems for their copra.		Customer Relationship Personal Assistance with technology use and finances  User Communities	Customer Segments Filipino Entrepreneurs Low Income Coconut Farmers
	Key Resources Engineers and employees to operate the machinery Machinery required to process coconuts Money to fund R&D			Distribution Channels Local processing plants Farmers
Cost structure Fixed Costs: Staff Wages, Utilities Variable Costs: Raw Materials for machinery / value-added product, Shipping, Production costs of product Economics of Scales: Reduce average cost/unit with increased sales due to lower fixed costs. Economies of Scope:  Leverage resources for more operations, Ex. Make more profits by using same machinery for two different value added products, instead of two different machines			Revenue Streams Asset sales from selling the machine to entrepreneurs in the Philippines (2 Options: $349 upfront or payback option of $29 every 2 months over 24 months)   Subscription for maintenance fees (entrepreneurs only), $99 for an annual subscription

 

3.Explain how exactly you will deliver an end-to-end solution.

 

We design and manufacture a machine that we then sell to Filipino entrepreneurs, who will then maintain and provide services for farmers at a centralized location.

 

2.Ten practical lessons from the business (revenue) models of ventures we reviewed today (or others you research) as they relate to your venture.

 

1. Envirofit created an environmentally friendly and easy to use product for low income customers that helped them become successful. They were able to help to save $224 million of fuel costs, improve the livelihoods of more than 8 million people, and much more, which is similar to the kind of impact that we want to produce with our product.

 

1. Envirofit has done an excellent job of getting their product out there. The way they use international distributors and local businesses to get their product to the people that need it is something that we can learn from and apply to our project.

 

1. Reel Gardening found success by making their device incredibly easy to use and useful for those who may want to save on water either to save money or to be more environmentally friendly with the help of the product cover being able to show its location through the soil. This creative idea is inspirational for other ventures like us who need to remind ourselves how we can make our product easier to use as well as differentiate it from other similar products.
2. The way Reel Gardening paired their seed strips with an app to provide additional instruction is a great way to integrate simple technology into their design. Additionally, it shows that they’ve put a great deal of thought as to how to optimize user experience, which is something we will need to do when designing our product.

 

1. Greyston Bakery’s business model is to hire people who’ve been marginalized from the workforce without worrying about their background. They are interested in what they’re going to do in the future, and they invest money and support into helping them to be successful into helping them to be successful in the future. Which is a great way to help revitalize a neighborhood or just help someone in need of support both financially and emotionally. 

 

1. Greyston Bakery creates a business model such that it both made profits but also contributed positively to the community. This also relates to how we want our product to succeed, both profiting and also being the most cost-efficient and best option.

 

1. The partnership with Ben & Jerry’s allowed Greyston to transition from a small local business to a supplier for a well-known company. However, Greystone adopts a Benefit Corporation model to allow it to keep implementing its social and environmental agenda. 

 

1. Barefoot College is a really amazing as it allows women in lower-income communities to become more educated and learn a useful skill such as designing solar lights to electrify homes/entire villages. This helps empower women and allow them to become more knowledgeable, but it also improves their communities.

 

1. This method although it was not sustainable as it relied on the grants for materials and construction it created a wealth of knowledge that could be shared and spread to benefit more areas that are similar. Creating a wealth of knowledge that is applicable to other communities is something we hope to replicate when we scale our final product to other communities. 

 

1. Barefoot college also held classes for school-aged students to help those who have fallen behind, to be able to succeed in school and go to college. This program allowed students who could not imagine themselves in college to be able to go to college and succeed in their courses.

1. Develop a Business Model for your venture using the Osterwalder Business Model Canvas. 

 

Value Proposition: For small farmers who cannot produce enough copra to make a bigger profit, our fast and cost-reducing copra oven is the copra farming equipment that saves valuable time from the drying process and increases copra production.

 

Customer segment: low-income, rural copra farmers who have difficulty profiting from the business

 

Channels: the copra ovens will be distributed through physical channels and possibly online orders through either our website or the co-op (who will be distributing the products)’s website

 

Customer relationships: Advertise our ovens through word-of-mouth and display shows for rural farmers in order to gain and keep customers; self-service/automated service ovens

 

Key Resources: Materials for building oven, finance/capital to pay for the materials and shipments, Funding for workers and project

 

Key Partnerships: Copra non-profit organizations, companies who will distribute our product, investors

 

Key Activities: since the copra group is split into three groups (engineering, science research, and business/marketing), the science research team will be trying to solve the problem of browning and molding in copra, the engineering team will be designing and producing the copra oven, and the business/marketing team will be creating a marketing strategy for the copra oven.

 

Revenue streams: Having a free trial period for the farmers to try the oven before they have to pay for it for advertisement; asset sale; renting/leasing; licensing

 

Cost structure: buy materials to build oven, pay workers, funding to keep project running

 

2. List ten lessons from the Business and Operations model of the Aravind Eye Hospital.

1. Create ownership in the community to the problem and then engage them as partners
2. Focusing on noncustomer and then by reaching the unreached to grow the market
3. Gave away a lot for free, charged market rate for those who could pay, and were helped by market inefficiency (were able to gain income of $22 million with expenditures of $13 million)
4. Promoted this to many hospitals and clinics in India and other parts of the world, which resulted in them doubling their output and achieve financial recovery after the second year of their consultation
5. Focus on quality instead of just economics
6. Cost control for cost-effective interventions
7. Focus on efficiency
8. Focus on productivity
9. Using technology to make it less costly for patients and easier for both staff and patient
10. Train workers in a franchise way in order to be able to have the same effects on different parts of the world for the same problem

1. List five compelling take-aways from the Art of the Start. 

 

• 10 slides:20 minutes:30 point font rule
• X is the desirable place in the graph where it’s a unique product that only you can make and it is of great value to the customer
• Have specific business models; metaphorically ask “who is my customer” and “how do I get their money”
• Innovate on technology, service, etc. not on business models
• How to create meaning: increase quality of life, right a wrong, and prevent the end of something good

 

2. Articulate your value propositions for your diverse customer segments. 

 

For small farmers who cannot produce enough copra to make a bigger profit, our fast and cost-reducing copra oven is the copra farming equipment that saves valuable time from the drying process and increases copra production.

 

3. Discuss your Total Available Market and Total Addressable Market. List all your assumptions and hypotheses.

 

Total Available Market:

• Both men and women are coconut farmers who have to support their families with the income received from copra farming
• Over 15 million Filipino farmers rely on coconut farming for their livelihood
• Low-income, small coconut farmers
• NGOs like Catholic Relief Services Philippines and others who want to help coconut farmers expand their market
• Coconut is one of the most important crops and major exports of Philippines – making up 3.6% gross value-added in agriculture
• The global coconut oil market revenue is worth $5.9B
• About 25 million Filipinos are directly or indirectly dependent on the coconut industry – roughly 9 million of those who are directly involved live in poverty

 

Total Addressable Market:

• 3.4 million copra farmers suffering from income cut from the 64%  reduction in coconut price
• Proper drying of Copra takes around 4 days for farmers
• Farmers from Samar only have an annual income of $620 from copra production

1. Summarize and report out on the results of the SKS exercise. 
   1. Start: Begin to communicate with each other better and with the engineering copra team. While the transition to another project has been difficult, if our team begins to collaborate more with the engineering team, this will help us not only with our research but with moving our project alongside with theirs. Having constant communication with their team can also help us to not have overlapping research on both ends. 
   2. Stop: Leaving things for the last minute has been a difficult challenge for our team to overcome. We tend to think we have more time than we do to meet deadlines or to perform our own research. A way for us to stop leaving things for the last minute could be to hold each other accountable for the work they are in charge of for the week, or even check in and make sure the workload they have for the week or reasonable for the time they have to dedicate to the project. 
   3. Keep: weekly meetings. Our weekly meetings are important because this is where we share the research that we have done for the week and we also have the chance to get feedback and ask each other clarifying questions if we do not understand something that is going on. Apart from research these weekly meetings allow us to build a relationship with the others on our team both socially and academic, which in the long run help move the project along because it is easier to work with people that you enjoy being around and trust. 
2. Develop a detailed Collaboration Plan for your team clearly articulating your goals (Small g and Big G), Roles, Procedures, and Relationships. 
   1. Small g: 
      1. Create an informative presentation that shows the importance of the work our team is attempting to and to effectively work alongside the engineering team in order to support the process they are taking to change the system that we are also attempting to change.  
   2. Big G: 
      1. Find a way to preserve the color and texture of the copra as well as prevent aflatoxin formation by the end of the fellowship and leave the necessary information for the next team to get started on either refining our process to preserve color and texture in a more efficient way or work on more methods that prevent aflatoxin. 
   3. Roles: 
      1. Michelle: As a biology major, I have found my role on the team as looking for a way to better preserve the copra. I have researched that the main reason why people don’t buy “bad” copra is due to the appearance of it. However the copra is perfect fine to use and eat.I have found that if we are able to find a way to stop the copra from turning “brown” copra farmers would be able to still make a profit on copra that people would not have previously bought. 
      2. Rozhin: As a Molecular Biology major, I want to research ways to stop the breakdown of the enzymes that create browning in the copra as well as methods to preserve its texture and prevent aflatoxins from forming, which are carcinogens found in molds that can be very dangerous to living organisms if consumed.
      3. Bri: As an International Relations and Economics double major, I will be focusing on researching about the business process of the copra trade and determine the best ways we can market the copra oven that the engineering team will be designing as well as how we can spread this oven to other countries’ farmers who also want to excel in copra production.
      4. Larissa: As a cognitive science major I want to focus on how the current processing system is affecting the farmers that use it and then compare how much better or worse off they will be with the product that both the engineering team and our team will come up with. Apart from the effective the device will have, the device will require some new education on how to properly use it to its full potential and this is also a role I will play, finding the best ways to educate the farmers who will be using the device in a way that is easy for them to understand but also efficient as they may not have the time to take a long course to use the device.  
   4. Procedures: 
      1. Since everyone has different majors and focuses in this team, decision making will be depending on each person’s expertise and a final decision will be made by the person that the subject relates most to. If questions arise or a consensus is not determined then a majority vote or the involvement of the faculty will be made.
      2. In order to have effective meetings, we will be having status updates on each person’s focus and each person will be writing a brief summary of what their update is on the meeting notes section in OneNote before the meeting and can add more notes to it if any more research is needed, etc during or after the meeting.
      3. We will be meeting twice a week: once with the advisor and once with just the team members. Meeting times will be determined on a group decision every week since everyone has different schedules and we will be having meetings on Google Docs and Zoom/Facetime.
   5. Relationships: 
      1. The Engineering Copra team is one of our relationships because we are working on different aspects of the same problem. 
      2. The University in the Philippines who will help us better when we are conducting research. They are more knowledgeable of the area and who we should speak to if we need certain data. They can also help us as our translators if that is necessary.

Does your work require IRB approvals?
If Yes, articulate your detailed IRB strategy.
If No, explain why you don’t need IRB approval and
identify situations when you might need IRB approval.Our work with copra farmers does not require IRB approval. The only thing we need to perform our research and project will be a letter from officials in the Philippines which states what we are doing and that it is okay for us to do our project. A situation that would need IRB Approval could be a project where we are directly working with the farmers and doing research on their direct lives, collecting identifiable information from them. This would require IRB approval because we would collect this information and then have to make sure it won’t be accessible to others who could identify the people that we have surveyed.

Develop an outline for your mid-semester presentations.
What supporting evidence will you provide for each point?
How will you boost your credibility every step of the way?
An outline of our mid-semester presentations will first start with an outline of what the copra project is. The project that professor Jedlicka’s team is doing and how this will then impact our project. We can talk about how we are collaborating with the engineers on the team to see what the needs of the people are. We could also use their team to learn about what vendors look for when buying the copra product. From our side of the project, we will be researching many articles regarding the best ways to design and what to include in the copra project creation as well as how the business process of copra in and outside of the Philippines, so that we can make the most efficient item for the farmers.

1. List ten things that make you feel human.

 

1. Ability to show empathy
2. Being able to make calculated and individualistic decisions
3. Ability to overcome my fears
4. Sense of morality and values
5. Ability to think philosophical questions
6. Ability to think about long-term goals and aspirations
7. Ability to design man-made creations and use them effectively
8. Ability to understand others’ feelings through their spoken and body language
9. Ability to grow as a person and try to become a better person
10. Ability to define who I am and my preferences as well as wear personalized clothes and other items to distinguish myself from others

 

2. Articulate your philosophy of engagement as it pertains to your work with the GSIF / LVSIF.

 

Specifically discuss

1. Why should I engage?
2. How must I engage?
3. With whom must I engage?
4. What kinds of challenges, opportunities, and approaches should I care about?

5. What might my epitaph read?

 

I should engage because the copra method that exists as of now is inefficient and is withholding the farmers from making more money than they would with a faster and less time consuming product, which is also a great way to tackle female empowerment in the workforce as most farmers are women. I must engage by researching in depth through reading and analysing various scientific and cultural articles as well as engaging in interviews in order to gain more information about their challenges and how we can efficiently help them. Once I get to the Philippines, I prepare and organize my questions and interview many farmers, specifically female farmers, and the market around copra to see how we can design a culturally appropriate copra machine for the farmers and a business model to help them sell more for their valuable cost. In order for this project to be successful, I need to focus on the challenge of how to convince the farmers to use this new technique instead of the traditional one as well as look for opportunities to be able to improve the new device and for it to be culturally appropriate to their traditions. I hope for my epitaph to read that I was a hard working person who was determined to achieve her goals and was able to achieve them.

1. *Based on your life experience, skills and interests, what would a design process that is both uniquely yours and effective look like? 

 

A design process that is both uniquely ours and effective would look like first doing a thorough and deep research about the needs of the patients and making sure that they are culturally appropriate according to Philippine culture and then going to do fieldwork in the Philippines to do interviews of our stakeholders and making sure that we are fulfilling the appropriate needs and wants of the patients and healthcare staff that are involved in the process of birthing. Afterwards, we will be coming back to create a business model for our product since the other birthing team in the Philippines will be creating the design for the birthing chairs this year. 

 

2. *Identify your three most important stakeholders and list five UNIQUE attributes for each one of them. 

Mothers

• Region of Country
• Social Class
• Health
• Religion
• Income

Healthcare Network

• Money
• Region of Country
• Partnerships
• Need for new birthing chairs
• Amount/number of staff in hospital (under/over staffed)

Doctors/ Physicians 

• Education Level
• Region of Country
• Skill
• Understanding of different cultures
• Teamwork

 

3. *Identify three ways in which you will validate your project concept, technology, usability, and business model. 

Concept

• Help decrease maternal and infant mortality
• A durable and comfortable birthing table
• Affordable

Technology

• Technology/ product platform
• Technology is not usable in our product however infrastructure is
• Sizing ability (ability to change to different sizes for the mothers)

Usability

• Durability
• Comfortability
• Sizable (able to withhold mothers of different sizes and adjust accordingly)

Business Model

• Helps alleviate potential risks when women give birth
• The Philippines is a developing country so the birthing chair will have to be an affordable cost
• A culturally appropriate birthing table design

4. Give three examples of something very interesting you learned from a friend that was a completely alien concept to you.

• That some African tribes would style and design their hair in a way that would describe their age, marital status, tribe that they are a part of, etc all in just one style of hair.
• That the way that an Indian woman would wrap their garment and its design can show what village they are from and their status, similar way to what the African tribes would do
• That Americans hold and eat their forks differently from other parts of the world. In the US, people will cut their food with a knife and fork and then set them down before picking the fork again to eat it with their dominant hand, whereas in other parts of the world you cut and eat with the same hands and you do not set them down until you have finished your meal.

1. List the top 20 questions your team needs to answer to advance the venture forward. Categorize the questions if necessary. 

 

Cultural:	Financial:	Aftermath:	General Impact
Will this impact affect religious or cultural beliefs?  Do they want to be impacted?  Will the government accept this impact?  Will there be backlash on our impact?  Will others adapt to this impact?  In what ways does in impact benefit people and communities?  Will this impact indigenous cultures?	Will this impact be costly?  Where will we get funding for this impact?  How will we continue to get funding after we leave the site of impact?	Will this impact change birthing practices directly?  Will this impact benefit people besides mothers and children?  Will this impact be world wide?  Will others be inspired to create more impact?	Will making this impact be  difficult?  In what ways can we impact?  How can we measure this impact?  Can this impact be negative?  How can we look at this impact in a broader sense?  In what ways does our help impact?

 

2. Develop and Visualize the Theory of Change (Logic Model) for your venture. 

 

Stakeholders	Inputs	Outputs	Outcomes
Mothers/Children Healthcare workers Healthcare Network	Money Product Hospital/Vendor partnerships Work and Time that the team puts into the project	Decrease in number of non-violent births Mortality rate of mothers and infants at the time of childbirth Number of birthing chairs bought and successfully used	Better connections with field professionals and mothers who are willing to participate. More knowledgeable about birthing practices and how they are different within the US.  Less birthing complications Less suffering for the mother and faster recovery time More comfortable births that are aligned with cultural norms

Our Stakeholders will be the mothers and newborns, healthcare workers, and the overall healthcare network, who we will try to satisfy all of them in terms of our birthing chairs being culturally appropriate and comfortable for the mothers, easy access for the healthcare workers, and a greater value of material and patient satisfaction that is worth the investment of the healthcare network.

Our Inputs are the money invested in this project, our birthing chair product, hospital and other vendor partnerships, as well as the time and effort put in by the birthing chair design team.

Our Outputs are the amount of non-violent births, decrease in mortality rate of both mothers and children, and the number of birthing chairs bought and successfully used by the patients and healthcare centers.

Our Outcomes are the overall increase in success of non-violent births, less suffering for the mothers and faster recovery time after giving birth, and more comfortable as well as culturally appropriate births provided by our birthing chairs.

 

3. Develop a M&E plan for your venture. – Clearly list all assumptions. – Identify short-term and long-term success metrics. – (Optional) identify specific methods to measure the metrics.

Long Term Metrics

• An decrease in complications while birthing
• Spreading our birthing chairs to other East Asian countries
• Our birthing chairs being available in most hospitals and health centers
• A great decrease in infant and mother mortality

 

Short Term Metrics

• A deep understanding of current birthing methods / practices in different areas of the Philippines (ex: rural, suburban, urban) 
• Connections made to the people for the Philippines (doctors/ nurses/ physicians/ mothers)
• A better understanding of the religion such as is there any restrictions that do not allow people to do certain thing

We will measure our metrics by doing surveys of one asking the mothers on how culturally appropriate and comfortable the birthing chairs were for them and the other survey will be asking hospitals and other health clinics on how many mothers preferred using our birthing chairs instead of the regular ones or other traditional and cultural birthing chairs (like the bamboo-made birthing chairs of the Austronesian people in the Philippines). Other forms of measurement would be gathering statistics on how much less birthing complications were able to occur because of more comfort and easier access that our birthing chairs provide. Then we can gather data on how much birthing chairs we have sold as well as in how many hospitals and health centers they are provided.