Service marketing refers to the application of a different set of tactics or strategies to anticipate the consumer's need for an intangible product. And thus, meet their requirements accordingly, to create maximum value for them from their purchase.

Month April 2020

Artificial Intelligence and Service Robotics

By Lauren Ludwig 04/13/2020 There is a huge growth in the utilization of artificial intelligence and robots to assist companies and consumers in all types of industries. Healthcare and retailers are all using AI in order to facilitate daily operations,… Continue Reading →

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