In this post, we explore the data collected from six weeks of field work on Broad Street, accounting for over 15 hours of on-site study and recording the behavior of nearly 3,000 total pedestrians. Key Discoveries Roughly half (47%) of all pedestrians use Broad Street as a pass-through corridor, entering the observation zone on their way…
Tag: perception
Parklet Data Analysis: User Perception Surveys
In this post, we explore the data collected from 70+ parklet user perception surveys collected during July of 2018. Our questions ask participants to consider the economic impact of parklets and the effect they have on the surrounding community atmosphere. Key Discoveries Social & Economic Impact Survey participants are overwhelmingly optimistic about the parklet and…
Parklet Data Analysis: Social Media Response
During the week of June 17, 2018, three local news sources covered the installation of our Broad Street Parklet (see Morning Call, 69 News, and Lehigh Valley Live). In this post, we explore some of the themes that emerged as over one hundred individuals discussed these articles on Facebook. Key Discoveries The majority of online commenters…
News Coverage: The Morning Call
On June 22, 2018, The Morning Call published an article, “In Bethlehem, park your keisters here,” covering the parklet project and installation. Nicole Radzievich reports on both the design and purpose of the project, writing: The parklet, a project of Lehigh University’s Mountaintop Initiative, provides the public a respite in front of Joe’s Tavern, which wants to inject more…
Project Methodology
Given our team’s goal of improving the pedestrian experience in the Broad St. neighborhood, it is important for us to collect data that speaks to pedestrian concerns. We used data collection tools designed to capture local perceptions of the Broad St., including the visitors’ sense of safety and comfort. Our data collection process consists of two key…